EPIC Insurance Brokers & Consultants (EPIC), a national insurance brokerage and consulting firm, has announced the acquisition of Price Insurance, an independent agency providing comprehensive solutions for individuals, families, and businesses in the Chicago area.
Price Insurance will join EPIC’s Private Client practice, bringing a multi-generational team with deep expertise in protecting high-net-worth families through tailored insurance solutions.
Through this acquisition, Price Insurance gains the scale, resources, and specialised capabilities of a leading national brokerage—enhancing its ability to deliver comprehensive, customised solutions across both traditional and emerging risks.
The acquisition also strengthens EPIC’s presence in Chicago and the broader Midwest, expanding carrier capacity while maintaining the personalised service clients expect.
It marks EPIC’s third strategic Chicago-area acquisition in the past year, following Phillips Bros. Insurance Agency and Chartwell Insurance. Together, these acquisitions create a powerful network that combines deep local presence with specialised expertise in high-net-worth insurance solutions, including private client and commercial property & casualty, fine art, collectibles, and more.
Kevin Daley, President, Private Client at EPIC, said, “Price Insurance embodies everything EPIC values – strong community ties, deep expertise in high-net-worth insurance and a multi-generational commitment to client service.
“This acquisition gives us a stronger foothold in Chicago and helps diversify our presence in the Midwest, an attractive market where we can bring greater capacity to bear for our carrier partners. Most importantly, it affirms our commitment to having a direct presence where our clients are – we may have national scale, but our success comes from staying local and serving clients directly in their communities.”
Price commented, “We chose EPIC for its alignment with our vision for the future. We’re committed to serving families across the North Shore with the same personal touch we’ve delivered for generations, while also embracing the tools, expertise and resources needed to meet growing client needs.
“EPIC allows us to gain scale, expand our capabilities and serve clients in new ways – without sacrificing the community roots and family-driven culture that define who we are. It’s truly an opportunity to build on our legacy while positioning ourselves for the next generation.”
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