
Assurex Global, a privately held commercial insurance, risk management, and employee benefits brokerage group, has launched AG London, a London broker purpose-built for the independent community.

“Independent firms increasingly found themselves without a true seat at the table,” according to Assurex Global.
AG London aims to resolve this. The firm is governed by independents, backed by over $46 billion in premium through Assurex Global, and designed to remain independent forever, ensuring a permanent platform for the global independent community.
Initially, AG London will place business across ten specialties.
Other than indepence, AG London is a “true” London wholesale partner and will never establish retail competition. The broker’s team has significant London market experience and deep expertise across multiple specialty classes.
The firm will leverage best-in-class technology and analytics from the get go, all designed to power smarter decision-making and speed.
Dean Hildebrandt, President & Chief Executive Officer, Assurex Global, commented, “AG London was built for all independents, and it’s here to stay. For decades, independents have fueled the strength of our industry without always having equal representation in London itself. AG London changes that. With a direct model, we deliver better margins, greater efficiency, and a stronger voice in the London market. This is the permanent platform independents deserve.”